Jun 26, 2024  
Undergraduate/Graduate Catalog 2014-2015 
    
Undergraduate/Graduate Catalog 2014-2015 [ARCHIVED CATALOG] See drop-down menu above to access other catalogs.

Course Descriptions


Note: See Catalog Web Addenda at www.bridgew.edu/catalog/addenda as that information supersedes the published version of this catalog.

The course descriptions include all courses that are taught for academic credit at the university. They are arranged in alpha-numerical sequence by course subject code. At present, the majority of the 500-600 level courses are offered in the evening hours. Students should be aware that not all courses are offered in the evening or every semester.

Students who are only able to enroll in classes 4 pm or after should consult the appropriate department chairperson for information about the availability of evening sections of courses required in a specific major, concentration and/or minor. Students are urged to consult “Available Course Sections” through the InfoBear link each semester to determine when specific courses are offered.

Click here to view  how to read course descriptions.

 

 

Languages - General: Other Approved Courses

  
  • LANG 502 - Research


  
  • LANG 503 - Directed Study


  
  • LANG 560 - Special Topics in Foreign Languages



Latin

  
  • LALT 101 - Elementary Latin I

    (3 credits)
    This course is an introduction to Latin and presumes no prior knowledge of the language. The goal of the course is to equip students with most of the skills necessary for reading Latin. Course sessions will be dedicated to analysis of Latin passages designated to reinforce command of basic forms and structures. The course will also provide information about Roman culture and history. Offered fall semester. (CGCL; CHUM)

  
  • LALT 102 - Elementary Latin II

    (3 credits)
    Prerequisite: LALT 101
    This is the second semester of an introductory course in Latin. The goal of the course is to continue to provide students with the skills necessary to read Latin texts. The course introduces the subjunctive and other advanced verb structures. Students will read Latin passages designed to reinforce the command of basic forms and constructions. Since the formal analysis of Latin grammar requires some grasp of analogous concepts in English, students will work on recognizing and manipulating English constructions. The students will learn about Roman culture and history. (CGCL; CHUM)

  
  • LALT 199 - First Year Seminar

    (3 credits)
    Prerequisite: Open to all freshmen with a writing placement score of 3 or above or a SAT score of 500 or above or who have completed ENGL 101. Students with 24 or more transfer credits will have this requirement waived.
    First Year Seminars (FYS) are writing-intensive, topic courses that introduce students to academic thought, discourse and practices. FYS courses prepare and orient student toward productive and fulfilling college careers buy actively engaging them is a specific academic area of interest. Students will improve their writing, reading. research and basic information technology skills while learning to work both collaboratively and independently. These courses will fulfill the First Year Seminar requirement and may fulfill other requirements for the core curriculum. Each course may fulfill different requirements and topics may change each semester. Only one FYS may be taken for credit. (CFYS)

  
  • LALT 298 - Second Year Seminar (Speaking Intensive)

    (3 credits)
    Prerequisite: _ _ _ _199; Open to all sophomores and juniors who have completed ENGL 101, and the speaking skills requirement. Students with 54 or more transfer credits will have this requirement waived. Cannot be taken if _ _ _ _ 298 or _ _ _ _ 299 are taken for credit.
    Second Year Seminars (SYS) are speaking-intensive, topic courses that build on the academic skills and habits introduced in the First Year Seminar. SYS courses engage students in a specific academic area of interest and provide them with the opportunity to reinforce, share and interpret knowledge. Students will improve their speaking, reading, research and basic information and technology skills while building the connections between scholarship and action that are required for lifelong learning. These courses will fulfill the Second Year Seminar requirement and may fulfill other requirements for the core curriculum. Each course may fulfill different requirements and topics may change each semester. Only one SYS course may be taken for credit. (CSYS)

  
  • LALT 299 - Second Year Seminar (Writing Intensive)

    (3 credits)
    Prerequisite: _ _ _ _199; Open to all sophomores and juniors who have completed ENGL 101 and ENGL 102. Students with 54 or more transfer credits will have this requirement waived. Cannot be taken if _ _ _ _ 298 or _ _ _ _ 299 are taken for credit.
    Second Year Seminars (SYS) are writing-intensive, topic courses that build on the academic skills and habits introduced in the First Year Seminar. SYS courses engage students in a specific academic area of interest and provide them with the opportunity to reinforce, share and interpret knowledge. Students will improve their writing, reading, research and basic information and technology skills while building the connections between scholarship and action that are required for lifelong learning. These courses will fulfill the Second Year Seminar requirement and may fulfill other requirements for the core curriculum. Each course may fulfill different requirements and topics may change each semester. Only one SYS course may be taken for credit. (CSYS)


Library Media Studies

  
  • LIBR 199 - First Year Seminar

    (3 credits)
    Prerequisite: Open to all freshmen with a writing placement score of 3 or above or a SAT score of 500 or above or who have completed ENGL 101. Students with 24 or more transfer credits will have this requirement waived.
    First Year Seminars (FYS) are writing-intensive, topic courses that introduce students to academic thought, discourse and practices. FYS courses prepare and orient students toward productive and fulfilling college careers by actively engaging them in a specific academic area of interest. Students will improve their writing, reading, research and basic information and technology skills while learning to work both collaboratively and independently. These courses will fulfill the First Year Seminar requirement and may fulfill other requirements for the core curriculum. Each course may fulfill different requirements and topics may change each semester. Only one FYS course may be taken for credit. (CFYS)

  
  • LIBR 298 - Second Year Seminar (Speaking Intensive)

    (3 credits)
    Prerequisite: _ _ _ _ 199; Open to all sophomores and juniors who have completed ENGL 101, and the speaking skills requirement. Students with 54 or more transfer credits will have this requirement waived. Cannot be taken if _ _ _ _ 298 or _ _ _ _ 299 are taken for credit.
    Second Year Seminars (SYS) are speaking-intensive, topic courses that build on the academic skills and habits introduced in the First Year Seminar. SYS courses engage students in a specific academic area of interest and provide them with the opportunity to reinforce, share and interpret knowledge. Students will improve their speaking, reading, research and basic information and technology skills while building the connections between scholarship and action that are required for lifelong learning. These courses will fulfill the Second Year Seminar requirement and may fulfill other requirements for the core curriculum. Each course may fulfill different requirements and topics may change each semester. Only one SYS course may be taken for credit. (CSYS)

  
  • LIBR 299 - Second Year Seminar (Writing Intensive)

    (3 credits)
    Prerequisite: _ _ _ _ 199; Open to all sophomores and juniors who have completed ENGL 101 and ENGL 102. Students with 54 or more transfer credits will have this requirement waived. Cannot be taken if _ _ _ _ 298 or _ _ _ _ 299 are taken for credit.
    Second Year Seminars (SYS) are writing-intensive, topic courses that build on the academic skills and habits introduced in the First Year Seminar. SYS courses engage students in a specific academic area of interest and provide them with the opportunity to reinforce, share and interpret knowledge. Students will improve their writing, reading, research and basic information and technology skills while building the connections between scholarship and action that are required for lifelong learning. These courses will fulfill the Second Year Seminar requirement and may fulfill other requirements for the core curriculum. Each course may fulfill different requirements and topics may change each semester. Only one SYS course may be taken for credit. (CSYS)

  
  • LIBR 420 - Literature for Young Adults

    (3 credits)
    Survey of literature and audiovisual materials for adolescents. Includes applicable principles of adolescent psychology, a brief history of the development of this literature, criteria and aids for selection, techniques in motivation and reading guidance and skills in reading, listening and viewing. Designed for teachers, librarians and media specialists working with junior and senior high school students. May be taken for graduate-level credit.

  
  • LIBR 499 - Directed Study

    (1-3 credits)
    Prerequisite: Consent of department; formal application required
    Directed study is open to juniors and seniors who have demonstrated critical and analytical abilities in their studies and who wish to pursue a project independently. This course may be taken twice for a maximum of six credits. Offered either semester.


Library Media Studies: Other Approved Courses

  
  • LIBR 502 - Research


  
  • LIBR 503 - Directed Study


  
  • LIBR 594 - Internship


  
  • LIBR 595 - Professional Practicum


  
  • LIBR 596 - Clinical Experience



Management

  
  • MGMT 130 - Principles of Management

    (3 credits)
    The principles and techniques underlying the successful organization and management of business activities. This course combines the traditional analysis of management principles with the behavioral approach to case studies. The study includes the management functions of planning, organization, leadership, staffing control and the decision-making process. Note: MGMT 130 is prerequisite to all other Management courses.

  
  • MGMT 135 - Freshman Honors Colloquium

    (1 credit)
    Prerequisite: Open to Commonwealth Honors students and to others at the discretion of instructor; MGMT 130
    Freshman Honors Colloquia in management allow exceptionally able students to explore a challenging topic in small classes under close faculty supervision. Colloquia meet once a week for 50 minutes and culminate in a paper or scientific project, which provides the major part of the grade. Topics vary from semester to semester. This course may be repeated for a maximum of six credits. Offered fall semester.

  
  • MGMT 136 - Freshman Honors Colloquium

    (1 credit)
    Prerequisite: Open to Commonwealth Honors students and to others at the discretion of instructor; MGMT 130
    Freshman Honors Colloquia in management allow exceptionally able students to explore a challenging topic in small classes under close faculty supervision. Colloquia meet once a week for 50 minutes and culminate in a paper or scientific project, which provides the major part of the grade. Topics vary from semester to semester. This course may be repeated for a maximum of six credits. Offered spring semester.

  
  • MGMT 140 - Human Resources Management

    (3 credits)
    Prerequisite: MGMT 130
    A study of the staffing, compensation systems, individual and group behavior, employee development and human resource management systems. Offered either semester.

  
  • MGMT 199 - First Year Seminar

    (3 credits)
    Prerequisite: Open to all freshmen with a writing placement score of 3 or above or a SAT score of 500 or above or who have completed ENGL 101. Students with 24 or more transfer credits will have this requirement waived.
    First Year Seminars (FYS) are writing-intensive, topic courses that introduce students to academic thought, discourse and practices. FYS courses prepare and orient students toward productive and fulfilling college careers by actively engaging them in a specific academic area of interest. Students will improve their writing, reading, research and basic information and technology skills while learning to work both collaboratively and independently. These courses will fulfill the First Year Seminar requirement and may fulfill other requirements for the core curriculum. Each course may fulfill different requirements and topics may change each semester. Only one FYS course may be taken for credit. (CFYS)

  
  • MGMT 200 - Marketing Principles

    (3 credits)
    Prerequisite: MGMT 130; and ECON 101 or ECON 102 or consent of department
    Develops students’ understanding of the marketing function of an organization through a survey of the history of marketing from its inception as distribution through the modern marketing concept; in-depth study of the elements of the marketing mix (product, price, place and promotion); impact of external legal, political, sociological and technological forces upon the marketing manager; and the structure and placement of the marketing organization presented through lecture, case study and projects.

  
  • MGMT 201 - Sports Marketing

    (3 credits)
    This course will include two themes. The first is an examination of the various aspects of the marketing of sports nationally and internationally. The second will include the practice of using sports as a promotional tool for non-sports products. Students learn that spectators and participants are consumers of sports products. Students utilize the case study method in developing alternate solutions to problems. The course design allows for ease of entry for all students in any major regardless of marketing or management experience.

  
  • MGMT 286 - Sophomore Honors Colloquium

    (1 credit)
    Prerequisite: Open to Commonwealth Honors students and to others at the discretion of instructor; MGMT 130
    Sophomore Honors Colloquia in management allow exceptionally able students to explore a challenging topic in small classes under close faculty supervision. Colloquia meet once a week for 50 minutes and culminate in a paper or scientific project, which provides the major part of the grade. The minimum enrollment is two and the maximum is twelve. Topics vary from semester to semester. Offered fall semester.

  
  • MGMT 287 - Sophomore Honors Colloquium

    (1 credit)
    Prerequisite: Open to Commonwealth Honors students and to others at the discretion of instructor; MGMT 130
    Sophomore Honors Colloquia in management allow exceptionally able students to explore a challenging topic in small classes under close faculty supervision. Colloquia meet once a week for 50 minutes and culminate in a paper or scientific project, which provides the major part of the grade. The minimum enrollment is two and the maximum is 12. Topics vary from semester to semester. Offered spring semester.

  
  • MGMT 288 - Introduction to Entrepreneurship

    (3 credits)
    Prerequisite: MGMT 130 or consent of instructor
    Entrepreneurism represents a field of study that helps us understand how entrepreneurs take the initiative from developing an idea and moving the idea from the idea stage to a successful business. The study of entrepreneurism also focuses on the preparation of the aspiring entrepreneur. Students learn about the personal attributes of successful entrepreneurs. To best understand entrepreneurism and the entrepreneur, students have the opportunity to put their ideas into focus by conducting the research needed to develop a business plan and prepare a presentation of this research to an audience. An entrepreneur self-assessment project and a study of entrepreneurs provide additional ways students learn about the subject. By the end of the semester, students will demonstrate the knowledge and skill-set needed to start a business.

  
  • MGMT 298 - Second Year Seminar (Speaking Intensive)

    (3 credits)
    Prerequisite: _ _ _ _199; Open to all sophomores and juniors who have completed ENGL 101, and the speaking skills requirement. Students with 54 or more transfer credits will have this requirement waived. Cannot be taken if _ _ _ _ 298 or _ _ _ _ 299 are taken for credit.
    Second Year Seminars (SYS) are speaking-intensive, topic courses that build on the academic skills and habits introduced in the First Year Seminar. SYS courses engage students in a specific academic area of interest and provide them with the opportunity to reinforce, share and interpret knowledge. Students will improve their speaking, reading, research and basic information and technology skills while building the connections between scholarship and action that are required for lifelong learning. These courses will fulfill the Second Year Seminar requirement and may fulfill other requirements for the core curriculum. Each course may fulfill different requirements and topics may change each semester. Only one SYS course may be taken for credit. (CSYS)

  
  • MGMT 299 - Second Year Seminar (Writing Intensive)

    (3 credits)
    Prerequisite: _ _ _ _ 199; Open to all sophomores and juniors who have completed ENGL 101 and ENGL 102. Students with 54 or more transfer credits will have this requirement waived. Cannot be taken if _ _ _ _ 298 or _ _ _ _ 299 are taken for credit.
    Second Year Seminars (SYS) are writing-intensive, topic courses that build on the academic skills and habits introduced in the First Year Seminar. SYS courses engage students in a specific academic area of interest and provide them with the opportunity to reinforce, share and interpret knowledge. Students will improve their writing, reading, research and basic information and technology skills while building the connections between scholarship and action that are required for lifelong learning. These courses will fulfill the Second Year Seminar requirement and may fulfill other requirements for the core curriculum. Each course may fulfill different requirements and topics may change each semester. Only one SYS course may be taken for credit. (CSYS)

  
  • MGMT 303 - Organizational Behavior

    (3 credits)
    Prerequisite: MGMT 130
    This course introduces students to fundamental concepts and behavioral skills in such areas as leadership, communication, group dynamics, motivation and decision-making. Emphasis will be placed upon skill development enabling the student to function in professional and managerial roles in work organizations.

  
  • MGMT 304 - Leadership and Teams

    (3 credits)
    Prerequisite: MGMT 303
    The course explores effective leadership behavior and teamwork skills in work organizations. Students will engage in the enhancement of their own skills in these areas combined with the study of empirical findings and classic and contemporary models of leadership and group dynamics.

  
  • MGMT 340 - Contemporary Employee Relations

    (3 credits)
    Prerequisite: MGMT 130 and MGMT 140
    The course examines employee relations, policies and practices from economic, behavioral and legal viewpoints. Students learn about contemporary methods of employee organization, employee-management cooperation, representation and dispute resolution in private and public non-union and union work settings in the United States and selected countries. Offered either semester.

  
  • MGMT 350 - Business Ethics

    (3 credits)
    Prerequisite: MGMT 130
    This course addresses the complex environment of ethical decision making in organizations and real-life issues and how ethics can be integrated into strategic business decisions. The course will assist students to prepare for ethical dilemmas that they will face in their business careers.

  
  • MGMT 355 - International Management

    (3 credits)
    Prerequisite: MGMT 130
    This course provides students with a framework within which a country’s and a firm’s international business operations are analyzed, understood and undertaken. The course focuses on the issues faced in today’s international marketplace. The overall approach of the class is to treat the issue of country-level competitiveness in the first half of the semester, followed by firm-level competitiveness in the second half of the semester. The emphasis of this course is international business decision-making.

  
  • MGMT 357 - International Business Study Tour

    (3 credits)
    Prerequisite: Consent of instructor
    This course offers students a first hand, supervised, business-related international travel and study experience. The business and technological environment of a selected country will be explored through visits to companies, science and technology parks, research institutes, factories and universities. Students will participate in multiple learning formats to include lectures, exchanges with international students and research activities. The course will also incorporate visits to historical and cultural sites into the course work and travel itinerary. This course may be repeated once for different itineraries. (CGCL)

  
  • MGMT 360 - Fundamentals of Information Systems

    (3 credits)
    Prerequisite: MGMT 130; and COMP 105 or COMP 151
    This course is an introduction to data processing from manual systems to computers, recent developments in the field, the equipment involved, how the equipment is used, how it operates and the application of data processing systems will be covered. The course will aid students in applying the capabilities of the computer to their fields of study.

  
  • MGMT 375 - Training and Development

    (3 credits)
    Prerequisite: MGMT 130 and MGMT 140
    The course introduces the student to the concepts of industrial and service training and will focus on the skills needed to perform the four roles of the training and development function: administrator, consultant, designer of learning experiences and instructor.

  
  • MGMT 399 - Special Topics in Management

    (3 credits)
    Prerequisite: MGMT 130
    Special topics will be offered in business, management and allied subjects. This course may be repeated for different topics.

  
  • MGMT 410 - International Marketing and Physical Distribution

    (3 credits)
    Prerequisite: MGMT 130 and MGMT 200
    An examination of the concepts and practices of marketing management in the international, multinational and global settings, including all aspects of product distribution and control. May be taken for graduate-level credit.

  
  • MGMT 415 - Retail Management

    (3 credits)
    Prerequisite: MGMT 130 and MGMT 200
    An analysis of retail principles with emphasis on organization, consumer demand, store layout, buying merchandise, control and turnover of stock and retail sales promotion. The case method is utilized. Offered spring semester. May be taken for graduate-level credit.

  
  • MGMT 420 - Marketing Research

    (3 credits)
    Prerequisite: MGMT 130 and MGMT 200; and MATH 110/110E or ECON 210
    An examination of the market research process used in approaching contemporary marketing problems. Emphasis is placed on the current status of research techniques and their applications. May be taken for graduate-level credit.

  
  • MGMT 424 - Advertising

    (3 credits)
    Prerequisite: MGMT 130 and MGMT 200
    A comprehensive survey of advertising and its applications in business and society. Among the topics considered are a historical survey of advertising, regulation of advertising, buyer behavior, advertising agencies, advertising media, copy and campaign management. Offered fall semester. May be taken for graduate-level credit.

  
  • MGMT 426 - Service Operations Management

    (3 credits)
    Prerequisite: MGMT 130; and ECON 210 or MATH 110/110E
    This introductory course in operations management focuses on the service sector. It exposes students to the basic topics in operations, such as quality, service, location, efficiency and customer service and is of value to all business students.

  
  • MGMT 427 - Production and Operations Management

    (3 credits)
    Prerequisite: MGMT 426
    This course focuses on goods production, manufacturing, inventory, sourcing and lean manufacturing.

  
  • MGMT 430 - Sales Management

    (3 credits)
    Prerequisite: MGMT 130 and MGMT 200
    Sales programs must be formulated and then implemented. In this age of accelerating product and service complexity, this course will deal with the sales manager who must understand the importance of these major responsibilities. Offered fall semester. May be taken for graduate-level credit.

  
  • MGMT 435 - Small Business Management

    (3 credits)
    Prerequisite: MGMT 130; and ACFI 100 or ACFI 240
    This course provides the student with an understanding of the unique characteristics required of the successful small business entrepreneur and the specifics relative to the start-up, financing and management of a small business. May be taken for graduate-level credit.

  
  • MGMT 440 - Business to Business Marketing

    (3 credits)
    Prerequisite: MGMT 130 and MGMT 200
    This course provides a study of contemporary market strategy techniques in business organizations. Emphasis is placed on the case approach where students are provided an opportunity to develop strategies in response to given market opportunities and competitive behavior. May be taken for graduate-level credit.

  
  • MGMT 445 - Information Systems Strategy

    (3 credits)
    Prerequisite: MGMT 360
    A course designed to equip students as future users of information systems. It deals with systems issues and management of the computer resource. It assumes only minimal technical back-ground and prepares the student to make decisions on the acquisition of equipment, system analysis and related topics. Offered fall semester. May be taken for graduate-level credit.

  
  • MGMT 450 - Current Topics in Information Systems

    (3 credits)
    Prerequisite: MGMT 130
    The content of this course varies. It is intended to introduce the student to significant topics that are not normally offered as separate courses. Offered spring semester. May be taken for graduate-level credit.

  
  • MGMT 454 - E-Business Strategy, Architecture and Design

    (3 credits)
    Prerequisite: MGMT 360
    This course focuses on the linkage between organizational strategy and networked information technologies to implement a rich variety of business models in the national and global contexts, connecting individuals, organizations and governments to each other. The course provides an introduction to the strategy, architecture and development of e-business solutions. Offered fall semester.

  
  • MGMT 456 - Information Systems Project Management

    (3 credits)
    Prerequisite: MGMT 360
    This course introduces the discipline of IS project management, stressing its importance in improving the success of information technology projects. Project management knowledge areas include integration management, scope management, time management, cost management, quality management, human resource management, communications management, risk management and procurement management. Students will work in teams to complete the design of an information system. Project management, management of the IS function and systems integration will be components of the project experience. Offered fall semester.

  
  • MGMT 460 - Public Policy and Government Regulation in Global Management

    (3 credits)
    Prerequisite: MGMT 130 and MGMT 140 and ACFI 305; or consent of department chairperson
    The increasing globalization of business raises new concerns for corporate management. To operate successfully in this new environment, management needs to have a thorough understanding of the public policy, government regulations and ethical considerations that apply throughout the industrialized world. This course addresses those areas of concern. Offered spring semester. May be taken for graduate-level credit.

  
  • MGMT 470 - Supply Chain Management

    (3 credits)
    Prerequisite: MGMT 426
    This course introduces the student to the basic principles and methods of the supply chain, outsourcing, and materials management. The course acquaints students with worldwide sourcing operations as they apply to the goods producing sector. Offered spring semester. May be taken for graduate credit.

  
  • MGMT 471 - Diversity in Organizations

    (3 credits)
    Prerequisite: MGMT 303
    The contemporary work force includes people different from one another in areas including gender, race, culture, ethnicity, physical abilities, sexual orientation, religion, and age. Viewing these multiple differences as an opportunity to acclimate to broad-based acceptance to others, this course will focus on knowledge of various aspects of work force diversity.

  
  • MGMT 475 - Quality Management

    (3 credits)
    Prerequisite: MGMT 426
    This course acquaints the student with the more advanced principles and methods of quality control and Total Quality Management (TQM). It highlights the quantitative approaches to managing quality using Statistical Process Control (SPC) and lot sampling. The course stresses the application of quality management told to both the goods producing and service sectors. Offered fall semester. May be taken for graduate-level credit.

  
  • MGMT 480 - Systems Analysis and Design

    (3 credits)
    Prerequisite: MGMT 360
    This course introduces students to systems analysis and the use of quantitative models and the computer in solving managerial problems in a variety of functional areas. Students study systems and models and the stages of a systems-analysis approach. The course provides an overview of systems applications at functional areas and computer techniques for systems, implementation in finance, operations and marketing. Offered spring semester. May be taken for graduate-level credit.

  
  • MGMT 485 - Honors Thesis

    (3 credits)
    Prerequisite: Open to Commonwealth and Departmental Honors students
    One-hour weekly meetings with the thesis director will culminate in an honors thesis. With the consent of the departmental honors committee and the thesis director, this course may be extended into a second semester for three additional credits depending upon the scope of the project. This course may be taken twice for a maximum of six credits.

  
  • MGMT 490 - Strategic Management

    (3 credits)
    Prerequisite: Open to all management seniors in the final semester of the program
    This capstone course integrates the knowledge learned in the business courses along with application to the basic concepts and models of strategic management and leadership to solve actual business problems. Case studies and/or projects are the primary pedagogical methods used to demonstrate knowledge and application of the concepts and models. May be taken for graduate-level credit. (CWRM)

  
  • MGMT 494 - Marketing Management and Strategy

    (3 credits)
    Prerequisite: Open to all management seniors in the final semester of the program; and MGMT 200 plus two of the following: MGMT 410, MGMT 415, MGMT 420, MGMT 424, MGMT 430, MGMT 440
    The principles of formulating a marketing program are taught in this course. The course also demonstrates how and why marketing programs are affected by the marketing forces that bear down on the firm while remaining consistent with the needs of the target market segment. Offered spring semester. May be taken for graduate-level credit.

  
  • MGMT 498 - Internship in Management

    (3-15 credits)
    Prerequisite: Consent of the department chairperson; formal application required
    A non-classroom experience designed for a limited number of junior and senior majors to complement their academic preparation. This course may be repeated for a maximum of 15 credits. Graded on a (P) Pass/(N) No Pass basis.

  
  • MGMT 499 - Directed Study in Management

    (1-3 credits)
    Prerequisite: Consent of the department chairperson; formal application required
    Directed study is open to junior and senior majors who have demonstrated critical and analytical abilities in their studies and who wish to pursue a project independently. This course may be taken twice for a maximum of six credits.

  
  • MGMT 501 - Systems Research and Problem Solving

    (3 credits)
    Prerequisite: ECON 501 and MGMT 509; or waiver upon acceptance
    This course explores both quantitative and qualitative methods for conducting systems research and solving systems problems. Systems thinking offers an approach to formulating complex managerial problems and implementing solutions, particularly problems with both technological and social elements. Students conduct projects, developing skills in proposal preparation, report writing and oral presentation of results.

  
  • MGMT 503 - Directed Study

    (1-3 credits)
    Prerequisite: MGMT 509 or waiver upon acceptance; consent of the department and formal application required
    Directed study is designed for the graduate student who desires to study selected topics in a specific field. For details, consult the paragraph titled “Directed or Independent Study” in the “College of Graduate Studies” section of this catalog. This course may be repeated for a maximum of six credits.

  
  • MGMT 504 - International Business Study Tour

    (3 credits)
    This course offers students a first-hand, supervised, business-related international travel and study experience. The business and technological environment of a selected country will be explored through visits to companies, science and technology parks, research institutes, factories and universities. Students will participate in multiple learning formats, including lectures, exchanges with international students and research activities. The course will also incorporate visits to historic and cultural sites into the travel itinerary. This course may be taken twice for credit.

  
  • MGMT 506 - Marketing and Contract Management

    (3 credits)
    Through an exploration of current issues in management, this course reinforces the concepts and vocabulary of management. Special attention is given to contracts, liability and marketing management. Students research issues in such areas as business ethics, international management, entrepreneurship, employment law, intellectual property and marketing trends. Credit can-not be applied toward a graduate degree program.

  
  • MGMT 507 - Foundations of Marketing

    (3 credits)
    This course examines the role of marketing in business strategy and planning. It covers marketing practices such as market research, environmental and competitive analysis, market segmenting and targeting, brand positioning and pricing. It also covers marketing communications including advertising, promotion, publicity and sales using both online and traditional media. Product management in new, growing, mature and declining markets, both domestically and globally is also reviewed.

  
  • MGMT 508 - Foundations of Information Systems

    (3 credits)
    This course examines the strategic, managerial and technological issues that are necessary to understand, establish, manage and use information systems in all functional areas of organizations.

  
  • MGMT 509 - Foundations of Management

    (3 credits)
    This course introduces students to critical issues involved in working within a business organization. Topics covered include general management principles, the management of human resources, the study of individuals and their behavior within organizations and elements of operations management.

  
  • MGMT 510 - International Marketing

    (3 credits)
    Prerequisite: MGMT 507 or waiver upon acceptance
    This course examines the concepts and practices of marketing in international and multinational settings, including all aspects of product distribution and control. The impact of the Internet and electronic business provides a special focus. Students conduct research projects.

  
  • MGMT 520 - Sales and Sales Management

    (3 credits)
    Prerequisite: MGMT 507 and MGMT 509; or waiver upon admission
    This course puts the student in the role of a prospective sales manager. The objective is to provide students with the knowledge of sales concepts and management methodologies needed to perform the role of sales manager effectively. The course enables students to apply the important concepts in selling products and services. The course also includes the organization and management of the sales function to include sales representative selection, training and development, motivation and performance assessment. Development and implementation of sales strategies are additional concepts introduced to students.

  
  • MGMT 526 - Project Management

    (3 credits)
    Prerequisite: ACFI 500 and MGMT 509; or waiver upon acceptance
    This course presents a unified framework for managing multi-disciplinary and cross-functional project teams. Students learn about systems for contract and cost management, and for controlling project schedules, budgets and quality. The management of people as sources of knowledge and creativity provides a special emphasis. Students work in teams to prepare complete project plans.

  
  • MGMT 527 - Product Development Processes

    (3 credits)
    Prerequisite: MGMT 507 and MGMT 509; or waiver upon acceptance
    This course examines the entire life cycle of a new product or service. Students study concepts, tools and systems for supporting the concurrent management of new business prospects, including the financing, engineering, marketing, producing, distributing, staffing and other aspects of managing necessary to bring an idea to market. A project, culminating in a business plan, reinforces the importance of process and systems thinking.

  
  • MGMT 528 - Quality and Risk Management

    (3 credits)
    Prerequisite: ECON 501 and MGMT 509; or waiver upon acceptance
    This course evaluates various approaches, both technical and behavioral, for managing quality and risk. Students study the tools of quality and risk management in the context of the organizational systems in which they get embedded. Case studies and in-class exercises demonstrate the advantages and disadvantages of these approaches.

  
  • MGMT 530 - Global Business Issues

    (1.5 credits)
    Prerequisite: MGMT 507 and MGMT 509; or waiver upon acceptance
    Today’s increasingly interconnected and global business environment requires that managers have a solid understanding of the different geographic regions, cultures, religions and governments that exist around the world. This course will prepare students for the challenges necessary to engage in the global marketplace. Among the topics to be explored are: globalization and its driving forces,  national differences in political economy and legal systems, differences in culture and business ethics, regional economic integration such as the EU and NAFTA, the organization of international business, modes of foreign entry and strategic alliances, international business operations, including exporting, importing, overseas manufacturing and global human resource management.

  
  • MGMT 536 - Global Management

    (3 credits)
    Prerequisite: MGMT 509 or waiver upon acceptance
    This course focuses on cultural diversity and the importance of history, demographics, geography, resource location, human values and expectations to the businesses in the global economy. The influence of religion, social norms, political and economic systems on shaping business relationships between multinational organizations and host countries is examined in depth through case studies, research projects, group discussions and presentations.

  
  • MGMT 545 - Consumer and Buyer Behavior

    (3 credits)
    Prerequisite: MGMT 507 or waiver upon acceptance
    This course uses concepts from the behavioral sciences for identifying market segments, predicting customer response to alternative marketing strategies, developing marketing strategies for specific consumer markets, and modeling consumer decision making. Theories and applied research from marketing and the social sciences are considered to enable marketers to better understand customers and meet their needs. Key course concepts include decision process of buyers, factors affecting purchasing decisions and customer satisfaction. Implications for marketing strategies (e.g., market segmentation, product design and promotion) are examined.

  
  • MGMT 550 - Communications for Managers

    (1.5 credits)
    Prerequisite: MGMT 509
    This course applies technical skills and necessary theoretical knowledge of communication arts to specific business situations. Topics include contemporary managerial writing, technologically mediated communications, interpersonal and group communication strategies.

  
  • MGMT 555 - Marketing Management

    (1.5 credits)
    Prerequisite: MGMT 507
    Students will learn about the universal applications of marketing concepts to consumer, business and government markets, profit and nonprofit organizations, domestic, foreign and international companies, and both large and small firms. Topics include analysis of market opportunities, segmentation and planning, product mix and development strategies, pricing, distribution and sales. This course has a managerial orientation and uses an analytical approach.

  
  • MGMT 556 - Operations Management

    (1.5 credits)
    Prerequisite: MGMT 509 and ECON 501
    After an overview of the role of operations in the economy, some advanced approaches for achieving operational competitiveness in businesses are illustrated through case studies. The following topics will be explored: operations concepts and its interaction with other functions, process design and analysis, capacity management, quality management, revenue management and supply chain management.

  
  • MGMT 562 - Strategic Management of Technological Innovation

    (3 credits)
    Prerequisite: ACFI 551 and MGMT 507 and MGMT 509; or waiver upon acceptance
    This course employs extensive case analyses to explore alternative strategies for the management of new technology. Students develop a systems and process perspective through research on emerging approaches to strategic management, including business process re-engineering, organizational learning, sustainability, concurrent engineering, supply chain management and self-directed teams, among others.

  
  • MGMT 570 - Organizational Behavior

    (1.5 credits)
    Prerequisite: MGMT 509 or waiver upon acceptance
    The focus of this course is to study individual behavior within an organizational setting. The course enables students to better understand the issues that affect individual and group dynamics within an organization so students learn how to solve “people” issues within the organization. Topics covered include: group dynamics, team-building, employee training and development, organizational culture, organizational structure and leadership.

  
  • MGMT 571 - Organizational Culture and Work Force Diversity

    (3 credits)
    Prerequisite: MGMT 509 or waiver upon acceptance
    This course uses knowledge about different cultures, across organizational types, industries, and nations, to develop an understanding of how diverse members of an organization can work together toward shared values, while still maintaining their individual identities. Students study a variety of culture-dependent approaches to time, space, language and workplace practices. The management of work force diversity as a valuable resource for organizational creativity and knowledge-building provides a special emphases.

  
  • MGMT 572 - Interpersonal and Group Behavior

    (3 credits)
    Prerequisite: MGMT 509 or waiver upon acceptance
    This course prepares students to participate as effective group members and to act as successful group leaders in workplace project teams. Students study the set of skills that professionals and managers need to meet the challenges posed by trends toward organizational decentralization, functional integration, use of cross-functional project teams and work force diversity. Theories of interpersonal and group behavior offer students the opportunity to assess individual skills and to experiment with new skills.

  
  • MGMT 575 - Managing Human Capital

    (1.5 credits)
    Prerequisite: MGMT 509
    The 21st century focus of this course is to provide the firm with competitive advantages associated with the organization’s human resources. The course is designed to provide students with the practical skills to effectively manage people. Skill areas include the design, implementation and improvement in recruiting systems, performance evaluation systems, people development practices, reward systems to motivate employees, talent management and retention.

  
  • MGMT 576 - Organizational Change and Leadership

    (3 credits)
    Prerequisite: MGMT 509 or waiver upon acceptance
    This course examines the impact of leadership on the organizational change process within a variety of work settings. New leadership styles and practices emerging in the context of cross-functional structures, joint ventures and project-based organizations provide a special emphasis. Through both in-class exercises and group projects, students learn about approaches to change management and develop awareness of their leadership attributes.

  
  • MGMT 577 - Power and Influence in Organizations

    (3 credits)
    Prerequisite: MGMT 509 or waiver upon acceptance
    This course explores the nature, practice, and effects of power and influence in work organizations. Students study classical and contemporary ideas on leadership to understand how the concepts and practices of power and influence are changing. Cases and simulations demonstrate methods for the effective and ethical exercise of power and influence in organizational units, on project teams and within the organizational culture as a whole.

  
  • MGMT 578 - Organizational Development

    (3 credits)
    Prerequisite: MGMT 509 or waiver upon acceptance
    This course explores current topics in organizational development and change, including the practical and ethical issues arising in the context of multinational organizations and the conduct or international business. Guest speakers augment student presentations and seminar discussions.

  
  • MGMT 580 - Business Research Methods

    (1.5 credits)
    Prerequisite: MGMT 555 and MGMT 556 and MGMT 570 and MGMT 575
    Business research involves systematic inquiry whose objective is to provide information useful in solving managerial problems. This course builds on students’ knowledge of organizational needs and practices by focusing on how to do business research with an emphasis on applied problem solving. It has a major focus on problem identification and analysis, problem solving strategies and communication skills.

  
  • MGMT 581 - Information Resources Management

    (3 credits)
    Prerequisite: MGMT 508 and MGMT 509; or waiver upon acceptance
    Students study the technology, systems, and processes that allow organizations to manage information and knowledge as valuable resources. Topics include the conceptualization of data, including data structures, data modeling, data administration and the selection of a database environment. The role of information systems in both the routine conduct of business and long-term strategic planning provide a special emphasis.

  
  • MGMT 582 - Business System Design and Integration

    (3 credits)
    Prerequisite: MGMT 508 and MGMT 509; or waiver upon acceptance
    This course introduces fundamental concepts of data communications, networking, and decision support systems. Included are topics such as processing quantitative and qualitative information, systems analysis and design, technical aspects of data transmission, network architecture and implications for management.

  
  • MGMT 590 - Management Systems Seminar

    (3 credits)
    Prerequisite: MGMT 508 and MGMT 509, or waiver upon acceptance; and 21 graduate credit hours in ACFI and/or ECON and/or MGMT
    Students will demonstrate and utilize their knowledge through a practical, in-depth analysis of a management system. Working with a client organization, students will assure that their analyses integrate strategic systems, information systems and management systems to facilitate organizational change.

  
  • MGMT 594 - Marketing Management and Strategy

    (3 credits)
    Prerequisite: MGMT 555
    This course integrates the formulation of a marketing program with an organization’s overall business strategy. Students learn how and why social, economic and political forces affect the selection and success of a marketing program, and ways in which a business firm can continue to meet the needs of its market segments in the context of these forces.

  
  • MGMT 595 - Strategic Management

    (3 credits)
    Prerequisite: ACFI 551 and MGMT 555 and MGMT 556 and MGMT 575
    This capstone course emphasizes managerial decision-making that involves all aspects of an organization. It tests the capability of the student to apply all prior learning to solve actual strategic management problems. The final project of the course is project-based and serves as an outcomes assessment of what the student has learned in the program.

  
  • MGMT 598 - Leadership, Ethics and Corporate Accountability

    (3 credits)
    Prerequisite: ACFI 551 and MGMT 555 and MGMT 556 and MGMT 570 and MGMT 575
    Students evaluate business decision problems from the perspective of ethical principles and corporate social responsibility, utilize different approaches to applying corporate social responsibility in the evaluation of business decision problems, and learn to communicate the values associated with social responsibility from a leadership position.

  
  • MGMT 599 - Topical Seminar in Management

    (3 credits)
    Prerequisite: Consent of instructor
    Faculty members offer topics of special interest that stem from their own work and that are relevant to students work and interests. Topics will vary each time the course is offered. This course may be repeated twice for different topics.


Management: Other Approved Courses

  
  • MGMT 512 - Presentation Strategies

    (1 credit)
    Students learn how to plan and deliver an effective presentation by using a presentation model that follows a systematic approach, including assessing the needs of the audience and developing an effective agenda, materials and technology tools. Offered fall semester.

  
  • MGMT 513 - Interpersonal Communication

    (1 credit)
    Person-to-person communication will focus on active listening and supportive communication, negotiation and effective meetings. Offered fall semester.

  
  • MGMT 514 - Human Resources Laws and Regulations

    (1 credit)
    Beginning with Equal Employment Opportunity laws, the course will ensure students are familiar with human resource fundamentals, including the Americans with Disabilities Act. Offered fall semester.

  
  • MGMT 515 - Managing Diversity

    (1 credit)
    Students will work with cases that will foster understanding of modifications of American-style management that may be needed in organizations of diverse people. Offered fall semester.

 

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