Dec 03, 2024

Undergraduate/Graduate Catalog 2022-2023

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Undergraduate/Graduate Catalog 2022-2023 [ARCHIVED CATALOG] See drop-down menu above to access other catalogs.

Marketing, BS

Department: Management and Marketing

Learning Outcomes

Grade Requirement

Students majoring in marketing must achieve a minimum grade of “C-” in MGMT 130 , MKTG 200 and MKTG 345 .

Course Requirements

Core business courses (42 credits)

ACFI 100 - Fundamentals of Financial Reporting *
ACFI 305 - Business Law I
ACFI 350 - Managerial Accounting
ACFI 385 - Managerial Finance
COMP 105 - Computers and Their Applications: An Introduction
ECON 101 - Principles of Microeconomics
ECON 102 - Principles of Macroeconomics
ECON 210 - Statistics for Economics and Business
MATH 132 - Business Mathematics with Basic Calculus **
MGMT 130 - Principles of Management
MGMT 303 - Organizational Behavior
MGMT 360 - Fundamentals of Information Systems
MGMT 426 - Service Operations Management
MGMT 490 - Strategic Management (CWRM)
*ACFI 101 is a one-credit co-requisite that must be taken in the same semester as ACFI 100 when completed at BSU.

**Precalculus or an appropriate placement test score is a prerequisite to MATH 132.

Required courses (12 credits)

Electives (6 credits)

Complete two courses, selected from the following:

Total minimum credits: 60

Core Curriculum Requirements

A minimum of 120 earned credit hours is required for graduation. These earned hours include the Core Curriculum Requirements as specified in the Core Curriculum section of this catalog and at the Core Curriculum website, www.bridgew.edu/corecurriculum. For additional graduation requirements, see the Undergraduate Academic Policies and Procedures section of this catalog.