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Apr 19, 2024
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Undergraduate/Graduate Catalog 2015-2016 [ARCHIVED CATALOG] See drop-down menu above to access other catalogs.
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COMM 359 - Strategic Communication for Non-Profits(3 credits)
Prerequisite: COMM 226
Beginning Fall 2016, a minimum grade of “C” will be required for all prerequisite COMM courses.
This course covers concepts and skills that help students use communication in a strategic way as it relates to non-profit sectors. Students learn how to build community commitment to non-profit organizations’ missions, strategic initiatives and fund raising activities. Students will become familiar with a variety of strategic communication techniques and outlets, and propose a strategic communication plan for an organization of their choice. Offered either semester.
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