Aug 31, 2025  
**DRAFT**2025-2026 Undergraduate/Graduate Catalog **DRAFT** 
    
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**DRAFT**2025-2026 Undergraduate/Graduate Catalog **DRAFT**
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COMM 341 - Public Relations Case Studies

(3 credits)
Prerequisite: COMM 226
This course addresses crucial dimensions of strategic planning and implementation of public relation programs and campaigns. Focus will be on managerial decision-making roles, strategies of communication selected, and the evaluation of the PR campaigns. Cases will be from business, government and the non-profit sector. Offered annually.


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