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Oct 18, 2024
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2023-2024 Undergraduate/Graduate Catalog [ARCHIVED CATALOG] See drop-down menu above to access other catalogs.
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COMM 533 - Strategic Fundraising(3 credits)
Students explore the specialized field of fundraising, development and philanthropy commonly employed by nonprofit organizations. Students learn proven donor-centered fundraising strategies based on empirical research and experience, which will ensure success for the fundraising professional or volunteer. Students learn how to write strategically to secure donations and grants, how to attract and retain donors, conduct annual campaigns, how to secure major donors and planned gifts, and how to harness personal fundraising styles. Students plan and create a donor-centered fundraising campaign for a nonprofit. Offered annually.
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