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May 02, 2024
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Undergraduate/Graduate Catalog 2021-2022 [ARCHIVED CATALOG] See drop-down menu above to access other catalogs.
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COMM 523 - Advanced Crisis Management(3 credits)
Using a case-study approach, this course follows the crisis management process through the states of pre-crisis, crisis, and post-crisis periods. We will examine the theories and communication strategies stakeholders use to manage a crisis, create an opportunity for organization learning, and rebuilding public trust. Students will develop a crisis communication plan for an organization. Offered annually.
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