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Sep 24, 2024
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Undergraduate/Graduate Catalog 2020-2021 [ARCHIVED CATALOG] See drop-down menu above to access other catalogs.
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MKTG 357 - Travel Course in Marketing(3 credits)
Prerequisite: MKTG 200
This course offers students a first-hand, supervised, business-related international travel and study experience. The business and technological environment of a selected country will be explored through visits to companies, science and technology parks, research institutes, factories and universities. Students will participate in multiple learning formats, including lectures, exchanges with international students and research activities. The course will also incorporate visits to historic and cultural sites into the travel itinerary. Repeatable; may earn a maximum of six credits. Offered periodically.
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