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    Bridgewater State University
   
 
  Jan 23, 2018
 
 
    
Undergraduate/Graduate Catalog 2014-2015 [ARCHIVED CATALOG] See drop-down menu above to access other catalogs.

COMM 359 - Strategic Communication for Non-Profits

(3 credits)
Prerequisite: COMM 226
This course covers concepts and skills that help students use communication in a strategic way as it relates to non-profit sectors. Students learn how to build community commitment to non-profit organizations’ missions, strategic initiatives and fund raising activities. Students will become familiar with a variety of strategic communication techniques and outlets, and propose a strategic communication plan for an organization of their choice. Offered either semester.